What PicoRank tracks (and how the pricing adds up)
A plain-English tour of what PicoRank measures — search engines, geographies, and device types — and how billing per combination keeps costs predictable.
PicoRank answers one question well: where does your site rank for the keywords you care about? It checks that across the dimensions that actually move rankings — and bills you only for the combinations you choose to track.
The four dimensions
Every keyword you track is measured across a combination of:
- Domain — the site you’re tracking.
- Search engine — Google on the Free plan; more on paid plans.
- Geography — results differ by country, so location matters.
- Device type — desktop and mobile rankings can diverge.
We call each {domain × search engine × geography × device type} a
combination. The same keyword tracked across two countries and two devices
is four combinations.
Weekly updates on every plan
Positions refresh once a week — including on the Free plan. No daily noise, just a clear weekly trend line.
How pricing follows usage
Paid plans bill per 100 keywords, per combination, per month, with keywords rounded up to the next 100 within each combination. Track more engines, more countries, or more devices and the combinations multiply — which is exactly what the pricing estimator lets you model before you commit.
Start on the Free plan (1 domain, Google, 1 geography, both devices, 20 keywords, no card) and upgrade only when your tracking outgrows it.